Roomify's goal is to eliminate all the guesswork and clutter and delivering everything you need to outfit your space and gsd. Now you’ll have more time and cash to spend doing more important things-like nothing at all.
The large task at hand was to elevate Roomify's brand to align with their new goal of appealing to a wider and older age demographic. By setting brash copy in clean, bold serifed fonts, we kept alive their fun voice but elevated it in a way that wouldn't alienate their college-aged customers. The shipping box suite consisted of large shipping boxes, poly mailers, custom tape and themed instructional hack inserts.